Overall, I feel a good presentation must, first and foremost, inform its audience. A successful presentation may also entertain while it informs. Hopefully, too, this entertaining conveyance of information also holds the audience's attention. That being said, I think that the actual mechanics of accomplishing these very subjective things will depend on the presenter, the subject matter and the audience. Just as with our writing, we must keep in mind our voice, our subject matter and our intended audience when we make a presentation.
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